Rank By City Report
1. Introduction
The Rank By City Report in the Keywords Section of the Storagely Reporting Engine provides insights into how well your storage facility ranks for various keywords in different cities across both organic Google search results and Google Maps search results. This report helps facility operators analyze SEO performance on a geographic level, track keyword ranking trends over time, and optimize their local search visibility.
Users can access this report for a single facility or across an entire portfolio, allowing for both location-specific and multi-site SEO evaluation.
2. Navigating to the Rank By City Report
To access the Rank By City Report:
- Log in to your Storagely Dashboard.
- In the left sidebar menu, click on Reporting Engine.
- Navigate to the section and select Rank By City.
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3. Understanding the Interface
A. Selecting Locations
Users can view data for a single facility or all locations using the dropdown menu in the top left corner. This feature allows facility managers to evaluate keyword rankings at a specific site or across multiple locations.
B. Date Last Synced
The report includes a "Date Last Synced" indicator, which shows when the rankings were last updated, ensuring users are working with the latest data.
C. Report Sections
The Rank By City Report contains two sections:
- Organic Search Ranking β Shows keyword rankings in standard Google search results.
- Map Search Ranking β Displays keyword rankings in Google Maps search results.
D. Key Metrics Displayed
Each section provides ranking data over multiple time frames, helping users analyze SEO trends. The table includes the following columns:
- Keyword β The specific keyword being tracked.
- 3/MO Ago β The rank recorded three months ago.
- 30 Days Ago β The rank recorded one month ago.
- 2 Weeks Ago β The rank recorded two weeks ago.
- Current β The latest keyword ranking in Google search or Google Maps.
- Storage Location β The facility associated with the keyword ranking.
Note: There is a known issue with missing data in the 3/MO Ago, 30 Days Ago, and 2 Weeks Ago columns. We intend to have this issue resolved in a future update.
Each keyword ranking is color-coded to indicate its performance level:
- Ranks 1-3: Green (Top search results in Google or Google Maps)
- Ranks 4-10: Blue (Still within the first page of results)
- Ranks 11-30: Yellow (Second/third page results)
- Ranks 31+: Red (Low visibility)
4. Sorting and Filtering Data
A. Sorting Columns
Users can sort the table in ascending or descending order by clicking the up/down arrows in the column headers. The following columns are sortable:
- Keyword
- 3/MO Ago
- 30 Days Ago
- 2 Weeks Ago
- Current
- Storage Location
5. Exporting Data
The export feature allows users to download their Rank By City Report as a CSV file for further analysis. The export includes:
- Keyword
- 3/MO Ago, 30 Days Ago, 2 Weeks Ago, and Current Rankings
- Storage Location
To export:
- Click the Export to CSV button in the top-right corner.
2. The file will download automatically for offline analysis or reporting.
6. How to Use the Rank By City Report
Step 1: Select a Location
Use the location dropdown in the top left to filter data by a specific facility or view all locations.
Step 2: Choose a Sorting Preference
Click on any column header to sort rankings by keyword, ranking period, or storage location.
Step 3: Analyze Geographic SEO Trends
- Identify top-ranking cities for your business.
- Spot cities where rankings are declining and adjust local SEO efforts accordingly.
Step 4: Export Data for Reporting
Download your city-based ranking report for further SEO analysis and marketing strategy planning.
7. Best Practices for Improving Google Rankings by City
To improve your keyword rankings across multiple cities, consider these local SEO best practices:
A. Optimize Location Pages on Your Website
- Ensure each storage facility has a dedicated page with city-specific keywords.
- Include high-quality content about the facility, nearby landmarks, and local community.
B. Strengthen Google Business Profile Listings
- Maintain consistent and accurate business details across all locations.
- Regularly update your Google Business Profile with photos, promotions, and customer interactions.
C. Gather More Customer Reviews in Each City
- Encourage local customers to leave Google reviews mentioning their city.
- Respond to all reviews professionally to boost engagement and trust.
D. Build Local Backlinks
- Get listed in local directories and community websites.
- Partner with local businesses for cross-promotional links.
E. Monitor & Adjust City-Based SEO Strategies
- Use the Rank By City Report to track which cities need more SEO focus.
- Adjust content, backlinks, and local listings to improve rankings in underperforming areas.
8. FAQs & Troubleshootingο»Ώ
Q1: Why are some rankings missing in certain time periods? A: If a keyword wasnβt tracked during a previous period, ranking data may not be available.
Q2: How can I find keywords that need improvement? A: Use the sorting feature to rank keywords from worst to best performance.
Q3: Can I add additional keywords for tracking?
A: Yes! For more information on how to add additional keywords, refer to this help article.
Q4: Can I track rankings for multiple locations? A: Yes! Use the location dropdown to toggle between single facility and portfolio-wide rankings.
Q5: How often is ranking data updated? A: The βDate Last Syncedβ field indicates when rankings were last refreshed. Ranking data is refreshed weekly on Mondays.
As always, if you have any questions during this process, our Customer Success Team is here to help. The best way to reach us is by submitting a support ticket.
ο»ΏSubmit a Ticketο»Ώ