How-To Guides
📊 How to Know if Storagely is Working for Your Storage Business
7 min
storagely is designed to help storage operators improve online visibility, drive rentals, and streamline operations to determine if storagely is producing results for your business, this guide will walk you through the key performance metrics available in the platform and where to find them ⭐ google reviews where to find it storagely dashboard > marketing tools > reviews why it matters google reviews influence your local search visibility and help build trust with potential customers 🔍 what to look for • ⭐ rising average rating (4 5+ is ideal) • 💬 more reviews being added over time • 📅 prompt, consistent review responses 💡 what to do use batch emails to request reviews from recent move ins review monthly to track growth ⸻ 📈 organic & map rankings where to find it organic rankings storagely dashboard > reporting engine > organic rankings map rankings storagely dashboard > reporting engine > map rankings city rankings storagely dashboard > reporting engine > rank by city why it matters ranking in the top 3 or top 10 spots improves visibility and click throughs 🔍 what to look for • 📊 more keywords ranking in positions 1–3 • 🔄 upward movement in keyword distribution • 🗺 visibility on google maps for core terms 💡 what to do ensure nap consistency and keep business descriptions optimized sync listings often ⸻ 📅 year over year (yoy) move ins where to find it storagely dashboard > reporting engine > rentals reports > year over year (yoy) rentals why it matters this shows long term growth trends across your portfolio 🔍 what to look for • 📈 increase in move ins vs last year • 🔁 performance aligned with seasonal expectations 💡 what to do cross reference with traffic, reviews, and rankings to investigate any dips ⸻ 🏗 rental comparison where to find it storagely dashboard > reporting engine > rentals > rental comparison why it matters see how locations stack up against each other to identify strengths and weaknesses 🔍 what to look for • 🥇 top performing locations in volume • ⚠️ underperforming locations in need of attention 💡 what to do dive deeper into site level traffic, reviews, or abandonment to understand differences ⸻ 📍 rentals by location where to find it storagely dashboard > reporting engine > rentals > rentals by location why it matters provides a granular view of rental performance at each facility 🔍 what to look for • 📆 rental trends by site • 📉 sudden drops or outliers 💡 what to do use insights to allocate marketing resources or make pricing adjustments ⸻ 🌐 website traffic where to find it storagely dashboard > reporting engine > marketing > website traffic why it matters healthy traffic indicates strong seo, listings performance, and customer interest 🔍 what to look for • 🧭 where traffic is coming from (gmb, direct, referral) • 📈 growth in sessions over time 💡 what to do ensure website content is fresh and conversion focused add seasonal promotions if needed ⸻ 🎯 marketing source where to find it storagely dashboard > reporting engine > marketing > marketing source report why it matters knowing where renters come from helps you double down on what’s working 🔍 what to look for • 🥇 top sources (google organic, google ads, direct) • 🕵️♂️ declines in performance from any channel 💡 what to do work with your account manager to reallocate budget to high performing sources ⸻ 🚫 abandoned rentals where to find it storagely dashboard > reporting engine hub > marketing > abandoned rentals why it matters high abandonment rates may point to problems in your rental funnel—but recovery is possible! 🔍 what to look for • ❌ total abandoned rentals • 🔁 recovery rate (percentage of customers who complete a rental after abandoning) • 💵 revenue recovered vs abandoned 💡 what to do • encourage follow up by your facility team or call center • reach out via phone/sms in addition to storagely’s abandonment email • use trends to identify checkout pain points ⸻ ✅ final thoughts what success looks like you’ll know storagely is working when • ⭐ you’re getting more reviews—and better ones • 📈 you’re ranking higher for your most important keywords • 📅 your yoy rental numbers are trending up • 🏗 you can compare and optimize across locations • 🚫 you’re recovering a healthy percentage of abandoned rentals • 🎯 you know exactly which marketing sources are performing as always, if you ever have any questions throughout this process, our customer success team is always ready to help! we have a couple of ways you can reach out, choose what is best for you ! all methods of contact flow into the same support team, which means no method will provide you a faster response than others email helpdesk\@storagely io com https //d1s7s share hsforms com/297gkkisitsmdgskuyt9s2g
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